I've Just Bought a Digital Signage Screen — What Do I Do Now?

The Post-Purchase Guide Every UK Business Owner Needs Before Turning Their Screen On

The screen arrived. You unpacked it, mounted it, connected the power, and watched it boot up. At some point you realised that what the screen shows is completely up to you — and that you have no idea what to put on it. This is the most common post-purchase experience for UK small business owners who buy a digital signage display. A screen showing nothing is an expensive piece of glass. A screen showing a low-quality self-made graphic is often worse. This guide covers exactly what to do from the moment the screen is installed.

Step 1 — Get Your Initial Brief Together Before Anything Else

Before designing a single frame of content, you need to answer three questions: what is the single most important message you want every passing pedestrian to see? What is the price or offer detail that goes with that message? And what is the seasonal or time-specific context that makes this relevant right now? A typical brief: your business name, your logo, your brand colours, the offer text with current prices, and the seasonal context. That is everything a professional designer needs.

The brief does not need to be long. The best initial content briefs are 5–10 lines. Our CleverPosters team uses your established brand reference design and creates the month's animated display around this brief. No meeting, no call, no approval workflow. One email to sales@khazinadigital.com. Done.

Step 2 — Claim Your Free Professional Design

Every KhazinaDigital screen purchase (except the £299 Standard Digital Menu Board) includes a free bespoke animated design created by our CleverPosters team — worth £150+VAT as a standalone project. This is not a template. It is a professionally animated display built specifically for your business using your logo, your brand colours, your current offer text and your business type. Email your brief to sales@khazinadigital.com and your free design will be delivered within 5 working days.

KhazinaWindow Active pushes fresh content to your screen automatically — your only commitment is one email per month

Step 3 — Set Up Your Content Management System

A content management system (CMS) is the software that sends new content to your screen remotely. Without a CMS, you update content via USB stick. For businesses that want monthly designs pushed automatically without any physical intervention, a CMS is essential.

KhazinaDigital's recommended CMS for KhazinaWindow Live customers is CleverPosters (£120/year). It integrates directly with KhazinaWindow Active's monthly content service, meaning our design team pushes new content to your screen automatically. MySignagePortal (hardware-locked to KhazinaDigital screens) is available at £120/year, £240/3yr or £460 lifetime. Full details at khazinadigital.com/pages/khazinawindow-live.